The 2018 Subaru Love Promise Customer Commitment Award

We've been nationally recognized for our dedication to our customers and the Subaru Love Promise.

We're honored to receive the 2018 Subaru Love Promise Customer Commitment Award. This award nationally recognizes Subaru retailers who demonstrate excellence in all areas of customer-focused performance. It highlights exceptional customer service that builds lifelong relationships with Subaru owners.

The 2018 Subaru Love Promise Customer Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Pets

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.

Environment

Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.

Education

It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts

Community

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.

Health

We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is RK Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Protecting the Children Foundation, PCF - Protection Children Foundation

Subaru Love Promise Heart

Love Promise Stories from RK Subaru

Neuter Scooter event  –  Nick W

Neuter Scooter event

The VBSPCA’s Neuter Scooter was on sight at RK Subaru Oct 20th and provided care and services to pets. RK Subaru partnered with VBSPCA for the event and was made possible by a grant from the ASPCA. The special love promise event allowed pet owners to get care and service to their pets without paying typical large vet bills. The rainy day didn’t scare anyone with over 50 pets getting serviced in a little under three hours, perfect validation that Subaru really does love pets!


Eco friendly award  –  Nick W

Eco friendly award

RK Subaru recently became the only Certified Subaru Eco-friendly retailer in the Hampton Roads area. As a Subaru Certified Eco-friendly retailer, RK is committed to making a positive impact on the community and the environment in five key areas. These five areas include Recycling, Energy efficiency, waste management, water conservation, and community involvement.


Walking away from a bad accident  –  CHARLES K

Walking away from a bad accident

It all started a year ago when our niece took us for a ride in her Subaru thru the mountains near Roanoke Virginia. The performance of the car was very impressive. We started reading up on the Subaru on the internet, Consumer Report, and T.V. ads. The safety features were great. In August 2018 we passed RK Subaru and decided to start checking the local dealers out. We had received several emails from various dealerships but one guy was persistent. His name was Subaru Steve. When we arrived at RK we ask for Steve and the young gentleman, Cal Green, said he was off but he would help us. He informed us that they all work together. We let him know we were just there to compare prices and soon we were the owner of a 2018 Subaru Forrester with all its bells and whistles. We could not believe the deal he offered with the help of the Sales manager, Gregg Reynolds. Not only did we get introduced to the finance manager, Jarrett, but to the parts and service staff. The whole deal went very smoothly. We are alive to tell the rest of the story only because of the safety features of the Subaru. Three days after we purchased the car we were rear-ended by a woman playing with her dog and hit us 45 MPH as we sat at a stop light. The car was totaled but we suffered only major bruises We returned to RK and were met with the kindest staff who showed great concern and understanding. We were beginning to feel like we were among family and not just a business deal. Among those who showed us they cared were Shantell, Cal Green, Jarrett, and Gregg and Anthony. And can you believe Steve emailed us while he was on vacation to find out how we were doing after the accident. After the insurance settlement, we now have a new Subaru Forrester thanks to the staff at RK including Hannah Cooper and Nick Wilson. We are indebted to all of the staff at RK and would recommend them to anyone. Thank you for letting us share our story and for the safety features of the Subaru that allowed us to walk away from a very bad accident. Sincerely. Charles and Beverly Kronenburg


SUBARU/LLS BLANKETS AND WARMTH TO CANCER PATIENTS  –  Khiem T

SUBARU/LLS BLANKETS AND WARMTH TO CANCER PATIENTS

Walking into the Children’s Hospital of the King’s Daughters (CHKD) you are met with bright murals and interactive play areas...you could be at a playground. But upon closer inspection, the children are in wheelchairs and the parents all have the same stressed and tired faces. Ivan and Shantelle, from Subaru open box upon box of arts and crafts kits while the hospital staff exclaims how excited the kids will be to receive these. Unfortunately, we were unable to deliver these items directly to the children. This just brought the purpose of the deliveries to the forefront, these children were fighting for their lives. And while it was acknowledged that the blankets and kits wouldn’t change that fight, the staff shared how much these little actions would matter to the children and help them feel like regular kids for a moment.


Celebrating 75 years at NAS Oceana  –  GREG R

Celebrating 75 years at NAS Oceana

RK Subaru General Manager Greg Reynolds and Subaru District Sales Manager Molly Moran were in attendance as NAS Oceana celebrated its 75th year anniversary. Retired Admirals, Captains, and even the Mayor took part in the festivities. RK Subaru will continue to support the military and NAS Oceana and looks forward to celebrating another 75 years!


Where love meets hope  –  Nick W

Where love meets hope

On August 7th, 2018 RK Subaru sent some employees to Children's Hospital of the King's Daughters and handed out blankets and art kits to children fighting cancer. The event is through the Subaru Loves to Care initiative and is a partnership with The Leukemia & Lymphoma Society. Thousands of "messages of hope" were also delivered and read to patients.


5th Annual PCF Charity Golf Tournament  –  TOM B

5th Annual PCF Charity Golf Tournament

The Protecting Children Foundation held its fifth annual charity golf tournament. RK Subaru was the main sponsor as local business owners, city officials, legislative leaders, and even golf pro, Marc Leishman, helped raise funds and spread awareness about the three dangers affecting youth in the local community: Drug addictions, sexual abuse, and hunger. We anticipate two million people had exposure to the ads, the charity golf tournament, PSA's broadcasted by COX/RK Subaru and work that PCF has done for the local Virginia Beach community to help protect children.


RK Subaru and Protecting Children Foundation  –  Colin S

The Protecting Children Foundation works to help children in need in the Hampton Roads area of Virginia. They focus on three main areas of assistance: feeding hungry kids, educating the community on the heroin epidemic and serving as a resource for juvenile victims of sexual assault. RK Subaru has not only played a leadership role, but has been one of the main driving forces in the Protecting Children Foundation. Commonwealth's Attorney Colin Stolle, the chief prosecutor for the City of Virginia Beach, in this video relays his experience working closely with the Protecting Children Foundation over the years.


From Worst News to Best News Ever  –  Paul H

From Worst News to Best News Ever

Recovery for Life has been helping rescue and empower children, teens and adults with addictions for 20 years. We've heard about every story imaginable. Yet, when P. came in and shared, "I just got the worst news ever," I listened carefully. This story was different. Just days earlier, he had received the unfortunate news that his own dad had been accused of molesting his son. P. was in shock. "I just don't know where to go or what to do." Thanks to a donation from R.K. Subaru, we were able to bring the P. in for counseling while detectives were able to do their work. With solution-focused therapy and a lot of listening help, P. is able to help his little boy. He is also getting the help he needs and is adjusting well. This is all because YOU cared. YOU provided the funds for us to reach out to a family in need (at no cost to them) in one of the worst moments of their life. This tragic news turned into good news when he looked up at me and asked, "What's this going to cost?" I was able to answer, "Absolutely nothing, because someone cares!" Dr. Paul Hardy Recovery for Life Recovery for Kids Recovery for Vets Transition Homes


Subaru Loves the Earth - E-Waste Event  –  Danielle S

Subaru Loves the Earth - E-Waste Event

We would like to thank our customers for participating in our E Waste Recycling event during the month of April. With your help, we were able to prevent 2,090 lbs of carbon emissions from polluting the atmosphere. This is equivalent to saving 81 trees, 356 gallons of gasoline, 3,030 plastic bottles, and 13,936 aluminum cans. Thank you for helping strengthen the Subaru Love Promise!


April 1-30, 2015 E-Waste Recycling Event  –  Molly M

April 1-30, 2015 E-Waste Recycling Event

Throughout the month of April, we are hosting an E-Waste Recycling Event in our store to collect unwanted electronics. We've arranged to work with a company who will responsibly collect, re-purpose, and recycle your electronic waste. Help us protect our environment. Just show up with your E-Waste and we'll do the rest! The first 50 customers who contribute will receive a complimentary environmental badge of ownership. We will accept: LCD Monitors, Cell Phones, Laptops, Tablets, CRTs up to 40, Video Games/Consoles, Fax Machines, DVD/VCR Players, Printers, Computer Peripherals, Switches/Routers, Cords and Wires.


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